Facebook Business Manager is an essential tool for any company looking to start advertising on Facebook. Yes, that’s true – although your business manager is linked to your personal account, you should see it as a separate entity. It’s not just about the posts; it’s about the Facebook ads that you run for your brands It becomes easy to keep track of multiple clients with varying ad strategies from the projects created.
However other people who had admin access to the asset prior to the move will still be able to access it on Facebook. When you’re in the ads manager, you can select which individual ad account you’d like to view under your profile or your agency’s profile depending on who owns the ad account.
To do this, go to Accounts > Apps, click Add, and select the relevant option. Model successful behavior and learn from other successful managers in your field. Remember: You need to add yourself to each page you want to manage even if you’re the admin of the Business Manager.
Julia Berndl is Junior Content Marketing Managerin at , a Social Media Management solution that’s helping companies to improve their customer support & content management on Facebook, Twitter, Instagram and others. I think the Business Manager is perfect for larger teams and agencies.
Once you decide on the right role for each of your employees, go ahead and assign them assets and determine the level of access they are to have. Effective managers have the ability to store and organise their data and information so that they can access it quickly.